Archive for the ‘News’ Category

Same Deutz-Fahr appoints new dealer for Tipperary

Monday, January 14th, 2013

Same Deutz-Fahr appoints new dealer for Tipperary

Suirway Farm Machinery has been awarded the Deutz-Fahr franchise by Same Deutz-Fahr to cover the Tipperary/east Waterford area of Ireland.

Based at Carrick on Suir, Co. Tipperary, the business is headed up by managing director James Coleman who started the agricultural machinery division of his forklift company two years ago.

“I aimed to develop the agricultural side of the business through the marketing of a range of well-established products before committing ourselves to a major tractor franchise,” he explains. “We have now reached that stage and we needed to be marketing a front line, award winning tractor brand which had the respect of our customers and had a reputation for reliability.”

Deutz-Fahr, with its enormous tractor range from 65hp through 270hp which caters for all classes of farming – from small-scale livestock enterprises to large scale arable businesses – was the obvious choice, he says.

“The use of Deutz-engines, the option of a well-proven CVT transmission which is even available for the lower horsepower bands, and a cab which offers incredible operator comfort makes these tractors an attractive option for all our customers.”

Mr Coleman adds that with Same Deutz-Fahr being one of the world’s leading tractor manufacturers he feels he has the depth of technical support and back-up which he and his customers can rely on.

Significant increase in numbers of farmers conducting agri business online

Monday, April 2nd, 2012

Recent survey results on how farmers are using media.

Consumers use nine or more sources of media before making their purchasing decisions. A recent survey by ‘Successful Farming’ shows that farmers have come into line with Farming onlineother consumers in the fact that they are using more forms of media before making purchasing decisions. According to a recent survey, 10% of farmers gather their information from Ag websites, 19% from radio and 39% from magazines.

The number of farmers who have adopted high-speed internet has increased to 72% in 2011, an increase of 20% since 2009. As a result of farmers’ remote lifestyle, many have leaped directly to mobile services for high-speed internet. One trend is that livestock producers have adopted mobile high-speed slightly faster than row crop farmers. Another noticeable trend is the increase in web traffic via mobile devices in Spring compared to other years when web traffic has slowed down as farmers entered the field. The reason behind these trends: farmers are relying on their mobile devices in the field and around their farm rather than spending time in front of the computer.

Smartphone adoption continues to increase, which supported these contributions from members. In September 2010, 10% of farmers used Smartphones. In August 2011, that number increased to 39%. In fact, the survey data shows farmers have surpassed the general public in using Smartphones: 45% farmers compared to 44% general public.

Tablet usage has also taken off. From using apps to plugging tablets directly into docking stations in tractors, farmers are using tablets in their day-to-day operation. 14% of the farmers surveyed currently own and use tablets.

What are farmers doing with this technology? Early internet adopters used the internet primarily for weather and market information. Today’s farmers are using mobile media and apps throughout their operation. Common usages include everything from gathering information, evaluating products, joining online discussions to capturing information in their day-to-day operation, determining the best re-implanting dates and measuring crop maturity.

Tips to selling on line

Saturday, March 24th, 2012

5 Tips for Selling Your Stuff OnlineSold
by Philip McGillycuddy
Many of us now use the internet as a normal means of selling our products. Whatever the channel, you want to make sure that your ad gets the right kind of attention — and a positive result (a sale!).
If you are selling something online, there are some tips that can help you put together a more effective online ad:
1. Include a Good Image
You need to have a clear image of the item you are selling. Potential buyers should be able to tell what it looks like, and see what condition it’s in. Blurry images, or no image at all, won’t be as effective. Since you are dealing with people who might not be able to see the item before they pay for it, accurate and clear representation is vital. If it’s allowed, multiple pictures, from different angles, should be used.
2. Be Specific
Clearly describe the item. Be specific about the dimensions, age, condition, features etc. Pay attention to the specifics so that potential buyers can figure out if it really does fit their needs. Look at the descriptions of other successful postings to get some ideas.
3. Price it Right
Before you post an item, make sure that you do some research. Find out what similar items in a similar condition are going for. Pay attention to pricing. Consider pairing related items together, and offering a discount. In some cases, you will be more successful selling a set, rather than splitting it up. Consider being open to negotiation if you are really concerned about getting the item off your hands. But most importantly name your price. Online buyers have so much choice that they will quickly move along if the price of your item is not indicated. If you are willing to trade that should be indicated beside the price.

4. Refresh your ad(s) regularly
On many sites, the older listings get ignored. Consider putting your ad up for a short period & taking it down if it doesn’t sell. Interested buyers will see your ad within 10 days of going up – if it hasn’t sold take it down for a while before reposting. If your item is sold –take it down. Nothing annoys a potential buyer more than spending time researching a possible purchase only to discover that the item is no longer available. This is a common mistake amongst sellers – differentiate yourself from the pile by maintaining up-to-date, accurate ads. Reposting can help you generate fresh interest in the item. Additionally, before you repost, think about why your item didn’t sell. Tweak your posting to see if you can with different wording, or better images — or a better price.

5. Respond Quickly
When you’re selling online, potential buyers might ask questions — and you will need to respond quickly if you want to make the sale. A fast response is vital, remember you are ‘competing’ against other sellers. Often, the first one to respond is the one who gets to sell the item. If you are slow, the buyer may purchase a similar item from someone else.

Landini Mistral 55 priced to go

Thursday, November 10th, 2011

Roundwood Machinery Ltd have this neat 2007 Landini Mistral 55 on special offer for €10,500 or £8960

Please click here for more information


Wednesday, May 25th, 2011


§       Range_e: Land Rover advanced plug-in hybrid diesel technology debuts at Geneva Motor Show

§       Low emissions and exceptional fuel efficiency: Range_e capable of delivering 89g/km CO2 emissions and a fuel economy of 85mpg (3.36 l/100km)

§       Electric range: over 20 mile (32km) range in all-electric EV mode

§       Hybrid programme: Land Rover announces intention to launch first diesel-electric hybrid in 2013

§       Land Rover 4WD capability: First fully capable 4WD plug-in hybrid diesel

Land Rover’s on-going commitment to building vehicles that are more fuel and emissions-efficient reaches another milestone at the 2011 Geneva Motor Show with the first presentation of Range_e. This development model is equipped with an advanced plug-in hybrid diesel-electric powertrain that Land Rover expects to make available in future production models, following the scheduled launch of its diesel-electric hybrid in 2013.

Range_e is based on the Range Rover Sport and uses the current 245PS 3.0-litre TDV6 diesel engine, working with an eight-speed ZF automatic transmission and a 69kW electric motor. Using a parallel hybrid system, with a 14.2kW/h lithium-ion battery that can be recharged from an external 240V power source, Range_e can be driven on electric power alone for more than 20 miles (32km), with zero harmful tailpipe emissions.

A full recharge from a standard domestic power supply can be accomplished in around four hours. Typically the majority of European car drivers cover less than 25 miles (40km) a day and therefore the EV range offered by this technology will support the majority of short urban journeys, where fuel economy and emissions are of prime concern. However, for longer journeys the diesel hybrid drivetrain will engage and continually optimise CO2 emissions.

Overall CO2 emissions are just 89g/km, yet Range_e has a maximum system output of 339PS and a top speed of around 120mph (193kph), delivering a fuel economy of 85mpg (3.36 l/100km). Improved fuel efficiency from the hybrid system makes 690 miles (1,112km) possible on a full tank of fuel.

Range_e is also engineered with the same full 4WD capability as the standard Range Rover Sport, with high and low range in the transmission, front and rear differentials and a mechanical locking centre differential. Dependant on the driver demand, the car’s intelligent system decides the most efficient method to deliver the power required, whether this is by electric, diesel or both. The Range_e also features regenerative braking to capture energy usually wasted in heat energy via the brakes. This energy can then be redeployed to drive the vehicle, further reducing fossil fuel consumption.

John Edwards, Land Rover Global Brand Director, said: “This system is the first example of a premium plug-in hybrid that also provides the full four-wheel-drive capability that you would expect from a Land Rover.  It is an evolution of the production intent diesel-electric hybrid technology which will be launched in our next generation of SUVs and will be available for customers within the next two years.”

Land Rover in Partnership with CABLED

The Range_e is one of a number of Land Rover projects supported by the UK Government’s Technology Strategy Board and five prototype models are currently engaged in a test programme with Land Rover’s fellow members of the CABLED – Coventry and Birmingham Low Emissions Demonstrators – consortium. Land Rover anticipates its plug-in hybrid system will be brought to market in the near future, following on from the debut of its first standard diesel-electric hybrid models from 2013.

Pete Richings, Chief Engineer Hybrids, said: “We started the Range_e fleet trial in December 2010 and we have so far covered 12,000 miles on the trial between the five test vehicles. We are gathering invaluable real world data that will enable us to refine the technology ahead of introducing a production vehicle.”

Land Rover continues to recognise the need to work on all aspects of our CO2 footprint such as reducing weight, reducing mechanical losses and increasing powertrain efficiency and our hybrid technology represents one part of the research and development journey.

Jaguar Land Rover is committed to spending £800 million on environmental technologies and has targeted a 25 per cent reduction in its fleet average CO2 emissions between 2008 and 2012.


Armstrongs supply to Michael and Gabriel Hoey’s Country Crest operation.

Tuesday, May 10th, 2011

New Holland Blue Power in the Emerald Isle

Ireland has become home to a special edition New Holland Blue Power T7060: It’s the first Blue Power tractor to venture over to the Emerald Isle.

The tractor has joined the team at Michael and Gabriel Hoey’s Country Crest operation. This fully integrated agri-business employs 170 people and is responsible for packing most of the potatoes for Tesco’s in Ireland and all of its onion requirements in Ireland. The company not only produces food and packs it, but manufactures ready meals too – 70,000 of them a week.

This busy farm already has four New Holland tractors, including a T8050 and a T7060. The original T7060, which was bought in 2008, is used mainly for spreading fertilizer and trailer work.

But the new Blue Power T7060, limited edition in Maserati Blue has an even more illustrious career ahead of it: Michael Hoey, apart from being a successful businessman and farmer is also a tractor enthusiast and highly respected collector. Over the years he has gathered over 80 Ford tractors and countless other machines. He says it wasn’t just the power and reliability that made him choose this unusual Maserati blue T7060:

“The colour and shape are fabulous. It’s a collectors’ item and my intention is to keep it for many years, but for the moment it has to earn its keep, so since we’ve had it, it has been out ploughing and doing a fair amount of trailer work. Both our T7060s are good, very reliable machines. They’re mid range, smooth on the road and not too heavy.”

Alex Hutcheson from New Holland dealership Armstrong Machinery in The Naul, County Dublin, says Michael Hoey’s unusual machine offers the best of both worlds:

“It’s not just the look of it – it’s very appealing and eye catching, with its silver and Maserati blue – but this machine is already renowned as a very reliable, high performance tractor. I don’t think this particular limited edition tractor will ever leave the Country Crest farm.”

The special edition New Holland Blue Power T7060 was launched to celebrate the T7070 Auto Command™ winning the prestigious 2010 Tractor of the Year® award, as well as the T7.210 awarded in the 2011 Golden Tractor for Design category.

The uniqueness of these special “Blue Power” T7070 Auto Command and T7060 Power Command tractors is visually obvious by the bodywork being painted in the strikingly different, one-off colour of Maserati blue. There’s also some silver and chrome styling additions to make the “Blue Power” tractors extra special.

T7060 in Maserati Blue

Michael Hoeys collection of Fords

Sean O’Brien – New Brand Ambassador for Kia Motors Ireland

Tuesday, April 19th, 2011

Sean O’Brien – New Brand Ambassador for Kia Motors Ireland

Kia Motors Ireland  have teamed up with one of Ireland’s most exciting young rugby  talents , Leinster and Ireland player Sean O’Brien who will promote the Kia brand and  drive a new Kia Sportage over the coming two years .

“Kia Motor is a young challenger brand and we are delighted that an exciting young player like Sean has chosen Kia as a brand he is happy to promote and drive. We hope that like the Kia brand he goes from strength to strength and we wish him every success in his playing career “commented James Brooks Managing Director of Kia Motors Ireland .

Sean joins other famous Ambassadors for the Kia brand including tennis stars Rafael Nadal and Kim Clijsters and US Golfer Michelle Wie .

Kia Motors Corporation is the major sponsor of the Australian Open and an official automotive partner of FIFA and UEFA .

Sean O'Brien & Kia


The FTMTA Farm Machinery Show 2011

Thursday, February 10th, 2011

The FTMTA Farm Machinery Show 2011

The FTMTA farm machinery show is on at Punchestown and some of the many highlights


New Holland’s tractor of the year the 7.210 Auto Command with sidewinder CVT transmission

And the new Tier 4a engine using Adblue technology

D & S Machinery have the new Landini Powermondial 120 tractor it has a Dual Power electronic

management system which gives the tractor 121 hp under load from the 4 cylinder Tier 3 Perkins 1104D-E44TA engine, available in Top spec, 36 x 12 transmission with 3 speed powershift, power boosted brakes and the hydraulics now have a flow rate of 90 ltrs/min.

Also on the D & S stand is Dromone Engineering’s 3 point quick hitch which needs no modification to the implements and can connect up in about 30 seconds all from your seat in the cab. Check it out it on the back of the McCormick CX 110.

AGCO have all their tractor brands at the show some of the attractions are the Challenger MTC 765C tracked tractor the Fendt 828 Vario 280 hp using Adblue technology they also have some of the  Valtra range of tractors fitted with Datatags

Multihog are here with their Multihog MH90 multipurpose implement carrier made in Co Louth it is ideally suited to road maintaince work and groundscare

John Deere are well represented inside and outside, the have an interesting no frills 5065E tractor on their stand it has a 65hp 2.9 ltr powertech M mechanical injected engine and is aimed at the smaller farmer horticulture growers and groundscare

ECI have brough along the new JCB 3230 Fastrac and the TM220 tele loader

Manitou are previewing the MLA 630-125PS tele handler

Case have a CVT simulator to show now their transmission works. They also have on show the new PUMA 160 CVX 160hp boosting to 203hp thanks to APM Automatic Productivity Management giving efficient power, more productivity, less fuel use. The tractor also has their CVT transmission and is equipped with AFS Advanced Farming System

Vervaet have the Hydro Trike with a vacuum  tanker and trailing shoe

Vector are displaying the Vector Powerdrive all terrain post driver

Vaderstad have the Spirit 600S XL on the stand with 3900ltr hopper new fan, fenix 11 metering system, large offset packer wheels and Triforce suspension for the disc coulters

The FTMTA Farm Machinery Show 2011 is on  10 11 and 12 on February



Wednesday, November 17th, 2010


Machines made by digger firm JCB played their own small part in the Chilean mine workers’ rescue drama.

A fleet of around 10 JCB products operate at the San Jose copper and gold mine in Chile’s Atacama desert, where 33 miners were trapped more than 2,000 feet underground for 69 days when part of the pit collapsed on 5 August.

In the minutes leading up to the successful rescue mission which started last Tuesday, a JCB 531-70 Loadall telescopic handler – made at the company’s World HQ in Rocester – arrived at the rescue shaft to deliver, on a set of forks, the capsule which brought the miners back to safety.

Another JCB Loadall telescopic handler played an equally starring role below ground while the miners were trapped. Millions saw them using a 531-70 Loadall for a dual purpose – a method of getting around the mine and for sleeping in.

Carlos Hernández, JCB’s Regional Director for Latin America & Caribbean, said: “There’s obviously huge relief throughout Chile and the rest of world that all the miners were brought out safely after such a long ordeal.

“JCB’s products were used on a daily basis for a variety of tasks at the mine and we are delighted they played a very small role in what was one of the most amazing rescue stories of our time.”

The mine also uses JCB 436 and 456 wheeled loading shovel models made in Cheadle, a JCB 533-105 Loadall telescopic handler, a JCB JS200 tracked excavator made in Uttoxeter, a JCB 3C backhoe made in Brazil and a JCB VM115 roller made by JCB in Germany. The machines belong to JCB customers Pedro del Real and Zublin and were supplied by JCB’s Chilean dealer Derco for the industries news

Chile Loadall


Wednesday, November 17th, 2010


JCB has agreed terms of settlement with an Asian manufacturer of backhoe loaders regarding allegations of product copying of JCB’s iconic 3CX backhoe loader.  JCB has received an undisclosed settlement payment and the manufacturer has agreed to fundamentally redesign their backhoe loader.

This follows on from court actions that JCB also undertook against three Asian manufacturers at the Bauma show in Munich in April of this year in relation to product copying of both JCB’s backhoe loader and telehandler machines.

Tim Burnhope, JCB’s Group Managing Director for Product Development and Commercial Operations, said: “This is the fourth incident this year of an Asian manufacturer copying one of our machines and taking unfair advantage of 57 years of product development.  JCB is determined to act promptly and decisively in relation to such activities and stamp them out.” for the industries news